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The video "Falta de água provoca mudanças nos hábitos de consumo da população" addresses how water shortages in Brazil are influencing consumer behaviors, revealing that Brazilians typically use five times the recommended water amount. It highlights a São Paulo condominium's success in implementing conservation measures, achieving a monthly reduction of 100,000 liters, while residents adopt techniques like rainwater collection to minimize waste. The urgency for changing water consumption habits is underscored by ongoing droughts in central-western and southeastern Brazil, as well as historical accessibility challenges faced by the Northeast. Additionally, it discusses the São Francisco River transposition project aimed at assisting Northeastern cities and emphasizes the need for a collective societal commitment to water conservation , supported by biologist Samuel Barreto's awareness campaigns.
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