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In the "Lúpulo | São Paulo plans to expand hop culture in the state" video on Canal Rural, the São Paulo Secretary of Agriculture intends to expand hop cultivation in the state, aiming to reduce dependence on imports and unite producers with the industry through technical assistance. Hop, used in brewing beer for bitterness, flavor, and aroma, is rich in antioxidants and essential oils. Despite being cultivated in various states, hop production in Brazil is still introductory. In 2023, a record 88 tonnes of hops were harvested, a 200% increase from 2022, attributed to scientific research. Hop production in Brazil faces challenges due to its requirement for a temperate climate with long summer days, but two harvests per year have been achieved through lighting studies. Currently, only 2% of the hop produced in Brazil is consumed domestically, highlighting the dependence on imports. The positive performance in 2023 predicts growth in the coming years, with the goal of creating long-term autonomy in hop supply and benefiting small producers in São Paulo, who will soon have a new option to increase their agricultural income. São Paulo, with its favorable conditions, aims to lead the national and potentially global hop production, meeting the demands of all breweries in Brazil and positioning itself as a key player in the third-largest beer market in the world.
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