Summary of Ciência no TikTok #tiktok #tiktokvideo #tiktokviral #science #ciência #sciencecommunication

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In the YouTube video "Ciência no TikTok," three science communicators share their experiences and perspectives on using social media, particularly TikTok and Instagram Reels, to disseminate science content. Driven by the need to combat misinformation during the pandemic, they create engaging scientific content from various fields, including neuroscience and physics. Building relationships with followers is crucial, and these platforms offer professional opportunities, such as lectures and sponsored content, that can supplement income. However, these opportunities are not consistent, and partnerships require following an editorial line and understanding the role of science communicators in society. The speakers advocate for well-defined structures and a better understanding of the science communicator's role to professionalize scientific communication.

  • 00:00:00 In this section of the YouTube video titled "Ciência no TikTok," three young science communicators share their experiences and views on science communication through social media, specifically on TikTok and Instagram Reels. They discuss how they were driven to create science content during the pandemic to combat misinformation and share their knowledge with a wider audience. The communicators come from various scientific backgrounds, including neuroscience and physics, and focus on creating engaging content about various scientific topics. They also emphasize the importance of building a relationship with their followers and the sense of connection formed through social media platforms.
  • 00:05:00 In this section, the speaker discusses the professional opportunities that come with creating scientific content on social media platforms like TikTok and YouTube. They explain how building a virtual community allows them to be invited to give lectures and create sponsored content, which can supplement their income. However, they note that these opportunities are not a consistent source of income. The speaker also shares their experiences with partnerships and the importance of following an editorial line and understanding the role of science communicators in society. They emphasize the need for well-defined structures and a better understanding of the science communicator's role to professionalize scientific communication.

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