Summary of PROGRAMA REVISTA RURAL - 21/04/2024

00:00:00 - 00:50:00

In the "PROGRAMA REVISTA RURAL - 21/04/2024" YouTube video, various topics related to agriculture and rural life in Brazil are discussed. The video covers the third edition of the "Mundial do Queijo do Brasil" event in São Paulo, highlighting the diversity of the Brazilian cheese industry. The program also features a speaker sharing her passion for cheese production and the importance of creating unique products. Another segment focuses on cheese and beverages, discussing the pairing of certain cheeses with light beverages like beer and coffee with milk. The video also introduces an unconventional edible plant called coentrão, known for its pungent taste and medicinal properties. The Guadalupe Agropecuária family is highlighted for their success in the cattle industry, with a focus on their commitment to technology investment and genetic improvement. The video also discusses the importance of managing the corn borer, a significant threat to corn crops, and sustainable farming practices for raising chickens. Additionally, the video covers eggplant cultivation, emphasizing the importance of maintaining soil health and proper spacing and trellising methods for optimal fruit development. A new early-producing material for farmers is introduced, allowing for earlier harvests and increased profitability. Overall, the video provides insights into various aspects of agriculture and rural life in Brazil.

• 00:00:00 In this section of the "Programa Revista Rural" YouTube video, the focus is on the Brazilian queijo industry and the third edition of the "Mundial do Queijo do Brasil" event held in São Paulo. The event brings together producers of both artisanal and industrial cheeses from 21 states in Brazil and 13 different countries, showcasing the diversity of the cheese world. The event aims to highlight the entire cheese production chain, from the milking of the animal to the sale of the cheese in stores. São Paulo, known for its innovation in the cheese industry, showcases contemporary and European-inspired cheeses alongside traditional ones. As a producer herself, the speaker expresses her passion for the production process, from milking cows to the microbiology of cheese making, believing that this love is reflected in the final product.
• 00:05:00 In this section of the "PROGRAMA REVISTA RURAL - 21/04/2024" YouTube video, Carol, a juror of a dairy contest, shares her inspiration for creating different types of cheeses, including two blue cheeses that have won awards. She also talks about her personal journey of learning cheese production by living with rural producers and starting her own cheese-making business in 2016. The program aims to improve the quality of products and provide assistance to farmers and agroindustry, allowing them to add value to their products on their own properties. The Cheese Fair functions as a showcase for innovation and development in the sector, with the Paulista Artisanal Cheese Movement being a significant contributor, representing over a hundred cheese-making businesses in the region. The movement emphasizes the importance of creating unique products, such as the Orobó cheese, a soft cheese made with sheep's milk and cow's milk, and a unique sweet cheese made with three types of milk. These cheeses offer distinct textures, flavors, and qualities, demonstrating that there is no pureness but rather a harmonious blend of elements.
• 00:10:00 In this section of the "PROGRAMA REVISTA RURAL" YouTube video from April 21, 2024, the focus is on cheese and beverages. The speaker discusses how certain types of charcuterie, such as presunto cru, pair well with light beverages like beer and coffee with milk. The Pardinho farm prioritizes bovine management and technology investment to create high-quality cattle and cheese. Their specific terrain in the Cuesta region allows for a rigorous animal welfare process, from pasture to milking. The farm also emphasizes cleanliness and laboratory monitoring to ensure the development of their artisanal cheese, named "quesquinha," which is made from Jersey and Gir crossbred milk and aged for two months. The Brazilian Cheese Fair in São Paulo is highlighted as a capital of queijos, attracting visitors from across Brazil to sample various cheeses, including the popular burrata de búfala, which is made from 100% buffalo milk and is the most sold product from the brand. The speaker shares her personal experience of attending the fair for the first time and discovering new Brazilian cheese producers.
• 00:15:00 In this section of the "PROGRAMA REVISTA RURAL" video from April 21, 2024, the hosts greet their viewers and introduce a special segment about an unconventional edible plant called coentrão or coentro. This plant, which can be grown in any backyard or even in a pot, is known for its pungent taste and medicinal properties. Coentrão is a hortaliça, or herb, that can be used as a seasoning to enhance the flavor of dishes. It is also rich in anti-inflammatory and analgesic substances, making it highly promising for pharmaceutical companies. The plant multiplies through seeds and grows well in warm climates. The hosts explain that coentrão has gained popularity due to its various health benefits, including relief from vomiting, diarrhea, colds, and even diabetes regulation. The plant is also used to clean wounds and swellings. The segment also features a successful Nelore cattle farming family, Guadalupe Agropecuária, who have been dedicated to breeding high-quality Nelore cattle using advanced techniques since 1993. The family's investment in technology and modern tools has been a key factor in their success.
• 00:20:00 In this section of the "PROGRAMA REVISTA RURAL - 21/04/2024" YouTube video, the focus is on the Guadalupe Agropecuária family's 30-year journey in agriculture, specifically in cattle breeding. With the acquisition of Fazenda São Francisco and Fazenda Guiana, they have participated in major genetic improvement programs. The family's investment in technology has been a constant, allowing them to increase productivity and efficiency on their properties, integrating livestock and agriculture. Their current objectives include producing selective, certified genetics for the market. The Guadalupe farm has also expanded into sugarcane, soy, corn, and sugarcane production, and they attribute their success to effective team management, property management, and partnerships with leading companies for access to modern technologies and innovations. Their properties now have customized nutrition, with mineral salts and feed produced on-site, ensuring optimal conditions for their genetic improvement efforts. The Guadalupe farm works with programs like PMGZ, NCP, and Embrapa Gen Plus to access the latest information and support for their genetic improvement initiatives. They currently maintain approximately 1,000 matriarchs and continue the practice of producing 1,000 FIV embryos, aiming to provide around 500-600 bulls and 250-300 females to the market. The credibility of a market like this, according to the speaker, is crucial, and they believe that genetic improvement alone cannot reach its full potential without proper nutrition and sanitation.
• 00:25:00 In this section of the "PROGRAMA REVISTA RURAL" video from April 21, 2024, Guadalupe Agropecuária is highlighted for its success in the cattle industry. The company's credibility is attributed to its commitment to serving clients and constantly seeking technological innovations to offer certified, high-tech products with better economic returns. Guadalupe's genetics are commercialized through reproducers, semen, and embryos, which are disseminated through central insemination stations, resulting in offspring spread throughout Brazil. The company partners with the main semen centers in Brazil and is part of a program aimed at exchanging knowledge to improve livestock farming. The use of the Embryo Transfer Technology (ETF) allows for the utilization of young bull semen within the herd, increasing productivity and efficiency on the farm. The ETF also facilitates the concentration of births at the beginning of the breeding season, making management easier. Additionally, a calendar sanitary plan is implemented to control reproductive diseases through advanced sanitation technologies, ensuring the quality of the selection process. Vaccines provided by Zoets also contribute to the security of the selection process. Overall, the reproductive control and care are crucial for the production within the farm.
• 00:30:00 In this section of the "PROGRAMA REVISTA RURAL" episode from April 21, 2024, the discussion revolves around increasing efficiency and productivity in agriculture through the use of reproductive vaccines. The speakers, Renan and Guadalupe, share their experiences of working together in a farming group, with Fazenda Guadalupe and Fazenda Guadiana utilizing the same reproductive line and data from the group's breeding season. This data helps the farms make informed decisions to improve their productivity and ultimately their profitability. The speakers emphasize the importance of data-driven decision-making and the role of the "gerar" program in providing reliable data for farmers. They also mention their goal of better serving their clients by understanding their needs and providing them with high-quality genetics. The episode concludes with an invitation for those interested in the benefits of the "gerar" program to contact the OET team for more information.
• 00:35:00 In this section of the "PROGRAMA REVISTA RURAL" YouTube video from April 21, 2024, a specialist from the MT Foundation discusses the importance of managing the corn borer, or cigarrinha, which is a significant threat to corn crops. The corn borer transmits viruses and mold through the sap of the plants, causing severe damage and up to 70% losses in cornfields. To prevent and combat this pest, farmers should have a period of fallow land without corn plants, monitor cornfields from emergence, and control the population with chemical and biological treatments. It's essential to implement regional control measures, as the pest can spread between areas and cause problems for all farmers in the region. Additionally, using tolerant hybrids can help avoid losses but requires ongoing population control. The farmers in the region of Peruíbe, São Paulo, have diversified their activities, including turism and sustainable animal farming, to increase their income and overcome challenges.
• 00:40:00 In this section of the "PROGRAMA REVISTA RURAL - 21/04/2024" YouTube video, the speaker discusses sustainable farming practices for raising chickens. They emphasize the importance of maintaining a natural environment for the birds, providing them with ample water and diverse food sources. The speaker also mentions the use of pole houses and open areas for the chickens to roam freely. The "caipira" system, which involves raising chickens in a natural habitat, is highlighted as an effective and profitable method. The speaker also touches upon the importance of education and community support for small farmers to succeed in the market. They mention the importance of understanding market dynamics and forming cooperatives or associations to sell directly to consumers. The results of these practices lead to increased pride and satisfaction for small farmers. The video also covers other agricultural activities such as banana farming and soil analysis.
• 00:45:00 In this section of the "PROGRAMA REVISTA RURAL - 21/04/2024" YouTube video, the focus is on eggplant cultivation. The speaker encourages viewers to subscribe to their channel, thanking those who have already done so. Eggplant is a popular crop worldwide, with various varieties having unique characteristics. In Brazil, it can be grown year-round, but producers must be cautious of soil diseases and fungi. They recommend using biological products to maintain soil health and balance. Proper spacing and trellising methods are also essential for optimal fruit development. Producers can use techniques like mous to maintain humidity and prevent weed growth. Planning nutrient intake is crucial for successful eggplant production. The crop can be irrigated through aspersions or traditional methods and is known for its rustic nature. Producers must provide base fertilizers when the plant begins to flower and use calcium boron to support the flowering process. Overall, paying attention to these details can lead to increased eggplant yield and profitability.
• 00:50:00 In this section of the "PROGRAMA REVISTA RURAL" YouTube video from April 21, 2024, a new product is introduced for farmers. This early-producing material allows farmers to start harvesting up to 25-30 days earlier than usual, concentrating production in the first five months. Farmers are finding this material more profitable than the traditional 10-month growing period for the same yield. However, early harvesting requires careful attention to prevent the fruits from over-ripening or losing quality. Proper handling, packaging, and timing of delivery are essential to maintain the fruit's freshness and appeal in the market. The program encourages farmers to consider this new material for better marketability and longer shelf life. Don't forget to subscribe to the channel for more agricultural insights. [Music]