Summary of How to Build a Product Roadmap by Walmart Senior Product Manager

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00:00:00 - 01:00:00

Walmart's Senior Product Manager explains how to build a product roadmap, based on customer feedback and ideas from across the company. The roadmap should reflect the company's mission, goals, and objectives, and be a communication device with simple, easy-to-understand delivery dates.

  • 00:00:00 Walmart senior product manager Hudson explains how to build a product roadmap, based on customer feedback and ideas from across the company. The product manager is responsible for determining the core value and vision of the product, and ensuring that ideas are aligned with both.
  • 00:05:00 Walmart's senior product manager discusses the product roadmap, which should reflect a product vision, tell the story of where the product is right now, be a communication device, and have simple, easy-to-understand delivery dates.
  • 00:10:00 The Walmart Senior Product Manager discusses how to build a product roadmap by considering the company's mission, goals, and objectives. He advises starting with collaborative sessions with stakeholders to get buy-in early and narrow down ideas. When developing the roadmap, themes will often emerge that can help prioritize solutions. The Senior Product Manager recommends fostering a healthy team debate to ensure reasonable people are open-minded about ideas and solutions.
  • 00:15:00 The Walmart Senior Product Manager discusses how frequently they hold collaborative product roadmap remapping sessions, and how that depends on the industry and product. He also cites the importance of having a point of view on what the product is going to be and why it is valuable to the customer.
  • 00:20:00 Walmart Senior Product Manager explains how to build a product roadmap by identifying key goals, breaking those goals down into smaller deliverables, and estimating the technical effort required to complete each.
  • 00:25:00 The Walmart Senior Product Manager explains that, while a product roadmap should reflect a balanced mix of high-level and detailed effort, it is important that the team's velocity be kept low so that the product specifications are correctly communicated and accepted by the engineers.
  • 00:30:00 Walmart Senior Product Manager explains that it is important to set requirements and scope before beginning development, and that it is also important to have a discussion with stakeholders about the benefits of different product features.
  • 00:35:00 A roadmap template can help with product prioritization, conflict resolution, and communication. Different styles of roadmap templates exist, with the most effective one being a laddered one that goes up and down, left to right, and shares details across the company.
  • 00:40:00 The Walmart senior product manager outlines how to create a product roadmap, explaining that it is important to have leadership aligned with the roadmap and to keep impacts clear to prevent disagreements from arising.
  • 00:45:00 The Walmart senior product manager discusses how a product roadmap can be helpful in communication, determining when to adjust it, and measuring the success of product roadmap deliverables.
  • 00:50:00 Walmart Senior Product Manager discusses how product managers should communicate with stakeholders, how to create a product roadmap, and how to use analytics to determine when a product launch is successful.
  • 00:55:00 Walmart Senior Product Manager provides a roadmap for product releases and associated marketing and sales efforts. The roadmap is not limited to features and can also include Bugs in Production, Dependant Tasks, and dependencies on other teams. This type of roadmap is valuable for understanding the effort involved in a product release and provides insight into team dependencies.

01:00:00 - 01:20:00

The Walmart senior product manager discusses the importance of creating a product roadmap and offers advice on how to prioritize features and stay on track. He also warns of potential pitfalls that can delay the roadmap and recommends ways to avoid them.

  • 01:00:00 Walmart senior product manager discusses the value of a product roadmap and how it can help product managers stay accountable for delivering on their goals. He also discusses how tech debt can be a conflict and how each team member has their own engineering team. Finally, he discusses how qualitative research and engineering team balance can help product managers make informed decisions about their roadmap.
  • 01:05:00 Walmart Senior Product Manager discusses how the company evaluates which initiatives to prioritize and how to create product roadmaps. He describes three options for bringing on consultants: to bring over engineers that are under serving or not exactly needed, to bring over engineers that are like kind of under serving or not needed, or to bring in front-end engineering talents when needed. The Senior Product Manager also discusses how to de-risk a project by compromising on some features. Finally, he discusses how product ownership and leadership align with product priorities and how to create a retrospective to monitor how products are performing.
  • 01:10:00 In this video, Walmart senior product manager, ranked how product priorities are determined, and explained the conflicts that can arise when trying to balance short-term and long-term product goals. He also mentioned that bugs and tech debt should be prioritized on a scale of one to four, and that after a product is released, bugs can persist and delay a roadmap.
  • 01:15:00 Walmart discusses how to build a product roadmap, emphasizing the importance of understanding priorities and conflicts. The presenter gives advice on how to tell apart entities that are changing and how to navigate when the landscape changes.
  • 01:20:00 Walmart's senior product manager discusses the importance of product roadmap development and how to stay realistic while still achieving desired outcomes. He recommends keeping the roadmap focused on key product goals, prioritizing features, and taking into account potential hiccups.

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