Summary of Persuasion Skills: How to Be More Persuasive | Communication and Professional Sales Skills Training

00:00:00 - 00:05:00

The presenter gives advice on how to be more persuasive in communication by using the law of human behavior. He discusses how to be persuasive with customers by presenting them with options and how to be persuasive with bosses by presenting them with solutions to problems.

• 00:00:00 The speaker discusses the law of human behavior and how to use it to be more persuasive in communication. He discusses how to be persuasive with customers by presenting them with options and how to be persuasive with bosses by presenting them with solutions to problems.
• 00:05:00 The presenter provides advice on how to be more persuasive, noting that one of the most effective ways to do this is to position proposals in a way that will increase the odds of success. For example, if a person is considering buying a house, presenting the offer as being in slot number three – which is three times more likely to be chosen – will increase the odds of a sale.