Summary of Getting started with Sitecore CDP (Boxever) and AI by Sergey Baranov, Sitecore MVP @ Brimit

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00:00:00 - 00:55:00

In the video, Sergey Baranov gives an introduction to Sitecore CDP (Boxever) and AI. He demonstrates how to create a website and how to use Boxever to detect age and gender of customers. He also shows how to create personalized offers for customers based on their age and gender.

  • 00:00:00 Sitecore CDP (Boxever) is a new marketed focused digital optimization solution that is based on SAS software as a service. Sergey Baranov, Sitecore MVP, discusses how the platform works and how to start working with it. He covers the four main components of Sitecore CDP - the Decisioning Engine, Method of Delivery Experiments, Personalization, and Segmentation. Developers can use these components to create smart data driven decisions delivered to customers in real time.
  • 00:05:00 Sitecore offers a variety of tools and services to help developers create Sitecore experiences. These include the Boxever platform, which provides a way to automate and manage decisions, and the Sitecore Development Portfolio, which provides documentation and examples of how to use Sitecore's APIs.
  • 00:10:00 Sitecore provides a Custom Data Platform that allows you to store, manage, and analyze customer data. This platform includes a Customer Data Environment, which allows you to connect to external data sources, and a Machine Learning-based Segmentation tool. Additionally, Sitecore provides a Subscription List, Connections, and Artificial Intelligence tools. Finally, Sitecore provides a Destination Endpoint for passing data between Sitecore and external services.
  • 00:15:00 Sitecore CDP (Boxever) can be used to detect age and gender of customers, and to create personalized offers for them. In this video, Sergey Baranov, Sitecore MVP, demonstrates how to get started with Sitecore CDP (Boxever). First, he shows how to create a website for demo purposes. Next, he shows how to use Boxever to detect age and gender of customers. Finally, he shows how to create personalized offers for customers based on their age and gender.
  • 00:20:00 The author of this video explains how Sitecore CDP (Boxever) can be used to identify people, and how to connect Boxever to a third-party machine learning service in order to do this. Finally, the author demonstrates how to implement a full workflow using Sitecore CDP and Boxever.
  • 00:25:00 Sitecore CDP (Boxever) and AI can be used to predict user preferences and behavior. First, an AI connection is created. Next, offer templates are created for popups that request user input.
  • 00:30:00 Sitecore CDP (Boxever) is a tool for automating the process of creating offers for customers, and Sergey Baranov, Sitecore MVP, demonstrates how to use it in this video. First, he creates a new CDP template and then creates two offers. Next, he adds input data for the offers and creates a decision example.
  • 00:35:00 Sitecore CDP (Boxever) is a tool that allows for programmable decisioning. The video explains how to use Boxever to create a model that will personalize offers for users.
  • 00:40:00 The presenter shows how Sitecore CDP (Boxever) and AI can be used to create rules to detect and offer different content to users.
  • 00:45:00 Sitecore CDP (Boxever) allows for the creation of personalized offers for customers, and the video demonstrates how to do this. First, the presenter connects Boxever to a decision model that was previously created. Then, they use Boxever's feedback features to test the offer in a real-time environment.
  • 00:50:00 Sitecore CDP (Boxever) is a tool that allows you to easily create and manage placeholder content for your website. You can use this to test different user experiences and to log any issues that may arise during implementation.
  • 00:55:00 This video introduces Sitecore CDP (Boxever) and AI, and shows how to create a user profile and a recent offer, as well as plot a profile of a young woman. Sergey Baranov, Sitecore MVP, discusses possible delays in deployment of voxivan Sitecore customer data platform.

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