Summary of Instagram Marketing For Small Business (2022 UPDATE)

00:00:00 - 00:15:00

This video discusses the importance of Instagram marketing for small businesses. It provides advice on how to best post content, including advice on when to post, to target different demographics, and to create a social media strategy that works across multiple platforms.

• 00:00:00 In this video, Instagram marketing strategist Jesse Sims gives tips on how to improve your Instagram account. He emphasizes the importance of clarity and consistency in your bio, brand guidelines, and content strategy, and the need for a balance between feed and reels (stories and lives). Sims also recommends using consistent colors, fonts, and images to create a well-designed Instagram account.
• 00:05:00 This video provides tips on how to market your business on Instagram in the year 2022. The main points include: - Designing a decent post or carousel, using stories for real-time footage, and using reels to reach new audiences. - Using hashtags to target your target market. - Leveraging micro influencer marketing to reach a specific, niche audience.
• 00:10:00 In this video, YouTube creator and business expert Gary Vaynerchuk provides tips on how to leverage Instagram for small businesses. He notes that timing is important, with posts best timed for early morning or evening hours in order to reach the widest possible audience. He also recommends posting frequently, preferably once a day, and encourages businesses to upgrade to the better and best plan, which is to post twice a day.
• 00:15:00 The video discusses the importance of Instagram marketing for small businesses, noting that most users are younger and more active on the platform during night hours (between 2am and 6am EST). It provides advice on how to best post content, including advice on when to post, to target different demographics, and to create a social media strategy that works across multiple platforms.