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The video discusses the concept of assertive communication and offers tips on how to be more assertive in communication. Assertive communication is communication that is assertive, meaning that the speaker takes control of the conversation and establishes their own validity. The main points made are that communication can be assertive in three ways--through firmness, objectivity, and clarity. When communicating, it is important to be aware of your audience and to convey your message in a way that they can understand.
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