Summary of Tobias Burkhardt. Dealing with Digital Disruption. #Storytelling

00:00:00 - 00:15:00

Tobias Burkhardt discusses digital disruption and its effects on companies. He identifies seven sins that companies often commit, and explains how storytelling can help to overcome them. He advises against changing too much if an initiative fails, and instead focuses on what will work long-term. Burkhardt also discusses the importance of purpose and answering the "why" behind an organization's decisions.

• 00:00:00 Tobias Burkhardt discusses digital disruption and its effects on companies. He identifies seven sins that companies often commit, and explains how storytelling can help to overcome them.
• 00:05:00 Tobias Burkhardt discusses the seven digital sins: pride, great, innovation, storytelling, head-onism, and cost-cutting. He advises against changing too much if an initiative fails, and instead focuses on what will work long-term. Burkhardt also discusses the importance of purpose and answering the "why" behind an organization's decisions.
• 00:10:00 Tobias Burkhardt discusses the various ways in which digital disruption can impact a company, and how to prepare for and deal with it. He also speaks about the need for cultural change, and how to achieve it. Finally, he discusses the need for distributed learning, and how academia is often woefully unprepared to deal with failures.
• 00:15:00 Tobias Burkhardt discusses the need for organizations to learn to deal with digital disruption, and how a "broader understanding and control" of skills is necessary to lead people into the future. He also discusses the importance of networking and having a clear vision for one's career.