Summary of The first secret of great design | Tony Fadell

00:00:00 - 00:15:00

Tony Fadell discusses how important it is to have a broad perspective when looking at design and to be constantly aware of the world around us. He provides advice on how to overcome complacency in product design by thinking younger and having more flexibility.

• 00:00:00 The video discusses how product designers need to be aware of everyday things in order to see and improve upon them. For example, product designers need to be aware of the sticker on the fruit so that it can be easier to check out at the grocery store.
• 00:05:00 The first secret of great design is to see the world the way it really is, not the way we think it is. This is important for product design, as it is easy to solve a problem that almost everyone sees, but it is hard to solve a problem that almost no one sees. One way to overcome this is to take a step back and look broader.
• 00:10:00 Tony Fadell, the founder of Nest, discusses the importance of looking at design from a broader perspective and closer at the same time in order to make products easier to use. He also provides advice on how to prevent mistakes by thinking younger and having more flexibility in product design.
• 00:15:00 The speaker discusses how it is important to have young minds on a product design team in order to help prevent the team from becoming complacent and to keep them excited about their work. The speaker also discusses the importance of constantly pushing oneself to new heights in order to stay creative.