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Design thinking is a process used to generate new ideas. It involves breaking down a problem into smaller, more manageable pieces, and then brainstorming solutions with a group of people. Design thinking is a methodology that was first popularized in 2004 by Tim Brown's article in the Harvard Business Review. It is a process that seeks to identify a problem to be solved and identify the user who is impacted by the solution to this problem through a process of creative immersion.
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