Summary of Market Analysis for Calm SaaS Businesses — TBF #154

00:00:00 - 00:25:00

The market analysis video discusses the importance of choosing the right market for a Calm SaaS business. The video provides an example of how to brainstorm a list of markets and audiences to explore for a Calm SaaS business. The video then provides a list of markets and audiences for a software engineer, including front-end, backend, system administrator, and database administrator roles.

• 00:00:00 The market analysis video discusses the importance of choosing the right market for a Calm SaaS business. The video provides an example of how to brainstorm a list of markets and audiences to explore for a Calm SaaS business. The video then provides a list of markets and audiences for a software engineer, including front-end, backend, system administrator, and database administrator roles.
• 00:05:00 This market analysis article discusses the different markets that are of interest to podcast host and audio engineer Tyler Blevins. After discussing his affinity for the various markets, he ranks them from one to five, with five being the most important. He then provides a brief overview of each market, noting their affinity and how they would fit into his overall business strategy.
• 00:10:00 In this video, the market analyst discusses how to score different markets for the level of calmness they would create. He finds that some markets, such as podcast sponsorship, are more attuned to his interest than gamers, bankers, or proofreaders. However, he also notes that there are some markets that are not conducive to a calm business, such as gaming businesses. He concludes that while market analysis is an important part of choosing a business, it is also important to consider opportunity, which involves taking a look at the problem space for each market. He finds that the most opportunity exists in the fields of proofreading, self-publishing, and copywriting, and scores these markets with a 5 out of 5.
• 00:15:00 The author looks at four potential markets for Calm SaaS businesses, and finds that gamers, market research analysts, proofreaders, and podcast sponsors are the most likely to be interested in the products and services offered by Calm. While investment bankers are a difficult market to reach, the author gives them a two out of five rating because their needs are not very compatible with Calm's products and services.
• 00:20:00 The video provides an overview of market analysis, which includes assessing the size, potential, and viability of various markets for Calm SaaS businesses. The markets assessed include proofreaders, infrastructure engineers, podcast sponsors, and investment bankers. While some markets are viable, others are too big or too small for Calm businesses to compete in. Overall, proofreaders and infrastructure engineers are the best markets for Calm SaaS businesses, while podcast sponsors and investment bankers are the worst.
• 00:25:00 The author provides market analysis for calm SaaS businesses, noting that there are enough of them and that they have a critical business need that can be fulfilled. He recommends spending a few hours going through potential markets to find opportunities and budgets.