Summary of How to Capture Leads with SEO/SEM + Building a Tech Stack

00:00:00 - 00:25:00

In this video, Vinayak Hegde discusses how to capture leads with SEO/SEM and a tech stack. He explains that a typical tech stack would include users on one side and the users would use devices or use a browser or a mobile app. The request would then go over the Internet to the load balancer which would intercept based on where the user is and then the application servers would process the data. The business logic would then take the data and return it back to the user. A monolith makes sense for early stage startups, while microservices may make sense for larger startups.

• 00:00:00 In this video, founder University discusses how to capture leads through SEO and SEM. First, they discuss what SEO is and SEM, and then go into how to capture leads and engage users. They also cover some tools that can help you achieve this.
• 00:05:00 The author of the video demonstrates how to capture leads with SEO and SEM by setting up a blog post and using a call to action to get people to enter their email. They then demonstrate how to use Sumo to capture leads and re-engage them.
• 00:10:00 In this video, Vinayak Hegde discusses how to capture leads with SEO/SEM and a tech stack. He explains that a typical tech stack would include users on one side and the users would use devices or use a browser or a mobile app. The request would then go over the Internet to the load balancer which would intercept based on where the user is and then the application servers would process the data. The business logic would then take the data and return it back to the user. A monolith makes sense for early stage startups, while microservices may make sense for larger startups.
• 00:15:00 This video discusses how to capture leads with SEO/SEM and build a tech stack. The main points are that a small generalist team is better at making quick and easy changes, monoliths have downsides as the team grows, and microservices are more resilient and scalable. Additionally, the video discusses different types of databases and how to choose the best one for a specific application.
• 00:20:00 This video discusses the different types of data models, how they differ, and the use cases for each. It also provides tips on choosing a language or framework for a particular application.
• 00:25:00 The video discusses how to capture leads with SEO/SEM and build a tech stack. The presenter offers a 12-week course that will invest $25,000 in the top graduates. If you would like to give a tactical talk, you can submit your presentation at founder.university slash submit.