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The video discusses how to market internationally, and provides tips for doing so. It covers international trade, prices, branding, and distribution. The video is divided into three parts due to its extensive nature. The first part covers international trade policies and how they affect product sales. The second part covers the complexity of setting prices internationally for multinational companies. The third part covers familiarizing oneself with the difference between countries' pricing policies, and understanding different branding strategies that companies use internationally. Lastly, the video discusses different distribution channels internationally due to their different environments.
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